ANATOLE BAKER 1920 - When French craftsmanship meets Swiss watchmaking

With 25 years of experience in watchmaking, ABP has partnered with some of the most innovative Swiss watch companies to create "the most comfortable rectangular watch" to wear.

Indeed, if 90% of watches are round, it is mainly because rectangular watches are particularly complex to produce (proportion of hands to dial, symmetry, short lugs, water resistance, etc.).

Thus, the know-how of its artisans, combined with the experience of manufacturing custom watch straps, has allowed us to develop the most versatile and comfortable rectangular watch. Its design, style, innovation, and 100% Swiss manufacturing are combined with the 100% Parisian manufacture of the leather strap that dresses it, "hand-stitched" by our best artisans.

After 3 years of development and prototyping, and before bringing this timepiece into the most prestigious jewelers and with the greatest watchmakers, ABP offers its historical clients the exclusive benefit, without intermediary, of a model from its Franco-Swiss brand... Anatole Baker.